Streamline your sales process and skyrocket agent productivity with a powerful web-based sales dialer. Designed to save time, reduce frustration for both agents and customers and increase overall customer engagement.
It does this by automating the entire dialing process for outbound sales teams. It also provides features to improve agent productivity and call documentation while minimizing cold transfers.
Choosing the right dialer for your business
A B2B sales dialer is vital for improving your sales effectiveness. By automating the dialing process, a sales dialer increases the number of potential customer conversations by eliminating wasted time spent on busy signals and unanswered calls.
Moreover, sales reps can spend less time doing administrative tasks like retrying abandoned calls and researching prospects. Consequently, they may devote more time to each call and convert a more significant number of leads.
However, choosing the right dialer for your business is essential based on its unique needs. For example, a predictive dialer may make sense for high-volume cold-calling campaigns, while a power dialer is better suited for more personalized conversations. The type of prospect you’re targeting is also necessary to consider. For instance, a sales dialer with a pay-per-minute pricing model will be less expensive if your addressable market is more likely to answer the phone when you call them.
Another critical feature of a sales dialer is integrating with CRM systems. This way, all prospect and call data will be consolidated on a single platform, making managing streamlined sales and remote sales operations easier. Moreover, this will help you to track and analyze sales metrics to optimize your campaign strategy.
Features
Like any equipment, sales dialers can be configured with various features to improve functionality. For example, some sales dialers use a predictive dialing algorithm to predict when an agent will be available to accept a call and then automatically pauses the dialer until the agent is free.
Other dialers allow multiple retries of unanswered and busy calls (typically after 2-3 minutes). Some dialers also enable agents to see the following contact in their call queue, which allows them to prepare themselves for a conversation with the prospect. With the aid of this functionality, more dialogues and, ultimately, more leads will become paying clients.
A good dialer should also provide real-time guidance to sales reps during a call. It can be a form of coaching that reminds them to talk less, ask qualifying questions, or even refresh their memory on the one-line value proposition. Unlike other dialer tools that offer after-the-fact conversation intelligence, this real-time guidance is more productive and can increase sales performance on the fly.
Other useful dialer features include custom caller ID, click-to-call, and appointment scheduling. Some dialers can also be integrated with CRM systems for a fully streamlined sales and remote sales operation. It means that all data is captured in a single location without the hassle of switching back and forth between tools.
Pricing
The price of sales dialer software can vary widely, depending on the number of features and functionality included. The cost of the tool will also depend on your specific needs and goals. Finding an affordable solution that will help you reach your business objectives is essential.
To keep all your leads and contacts in one place, you should pick a system that interfaces with your CRM. It will allow your team to quickly find and contact prospects with relevant information and provide better customer service. The finest sales dialers will save your team time and effort, allowing them to concentrate on interacting with consumers.
Many sales dialers have other features that will improve your performance, such as a smart autodialer that prevents reps from waiting in line for too long. They can also help you improve the quality of your calls by providing call scripts and various other tools. Some even have call recording and disposition codes to help you identify areas for improvement.
It’s important to understand that not all sales dialers are created equal. Like great athletes use the right gear for their sport, picking a dialer explicitly designed for your particular sales process is essential. Different types of sales dialers are available, including predictive and power dialers.
Support
Often, sales teams spend hours (if not days) listening to the ringing of their phones or manually dialing numbers. A sales dialer helps eliminate that time waste, allowing reps to focus on actual conversations with prospects and customers.
While there are many types of sales dialers, choosing one that best fits your contact center’s specific workflow is essential. For example, power dialers are typically better suited for BDRs and SDRs who want to avoid the frustrating “telemarketer delay” experienced by prospects with predictive dialers.
A good sales dialer will help transform call data into revenue intelligence, with real-time guidance for each agent. It allows managers to provide feedback and support for each team member and ensures everyone is on the same page with sales goals and performance targets.
When selecting a sales dialer, look for one that offers seamless integration with your CRM platform. Some sales dialers are designed to work with Salesforce and come as a pre-packaged CRM feature, enabling salespeople to call directly from their existing CRM tools without juggling multiple browsers and sales apps. It creates a more streamlined sales workflow and allows more profound insights into each prospect, which can be shared with the right people across departments to accelerate conversions. Some sales dialers also enable reps to click-to-dial from within their CRM, which can be a huge time saver.
